Lavazza Club was created to satisfy connoisseurs' palates. Made up of a 100% arabica blend, it is softly, delicately aromatic. It is ideal for brewing with a mocha coffee-pot. Part of the varieties used come from small, selected high ground plantations: particular climatic conditions in those areas and the small-sized plantations provide very high-quality harvests, in every season.
A BEAN AT THE CENTRE OF ALL
Coffee is naturally at the centre of Lavazza’s universe.
LAVAZZA, THE ITALIAN PUBLIC AND TV
Lavazza advertising chose the TV route almost immediately.
SUSTAINABILITY AND EXCELLENCE
¡Tierra! was Lavazza's first independent CSR project.